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Goals

SHARE APO

1. Implement a Marketing Plan that by 2015 will include:
   1. University and College Administrators
   2. Mass Market & Pre-College Students
   3. Current College Students
2. Deliver the Fraternity's leadership program to internal and external audiences by 2015
3. 1. Current members [refer to IMPROVE goals]
   2. To at least 50% of our alumni associations
   3. To current college students on at least 10% of host campuses
   4. To pre-college students in at least 75% of sections

GROW APO

3. The Fraternity will have at least 500 active chapters by 2015, including:
4. 1. at least 24,000 active members
   2. at least 48 members per chapter on average
   3. at least 15 minimum members per chapter
4. The Fraternity's membership retention rate will be at least 75% annually by 2015.
5. The Fraternity will have an active chapter on every "top 25" campus as identified in the U.S. News & World Report or other similar publication or ranking by 2015.
6. Establish Alpha Phi Omega of Canada by 2015 to include:
   1. Chartering 5 chapters on Canadian campuses

IMPROVE APO

7. Reduce and maintain the number of at-risk chapters (as defined by the Membership and Extension Standards) to be no more than 5% of the active chapters by 2015
8. Ensure that by 2015 at least 95% of chapters conduct high quality programs addressing the campus and community needs per the standards and practices identified by the Chapters of Excellence guidelines.

INVEST in APO

9. Through a comprehensive five-year plan, ensure financial security and support for the current and future programming of Alpha Phi Omega. Develop a plan by August 31, 2005, that includes:
   1. Growing the Endowment to at least $10 million by 2015
   2. Growing contributions to the Annual Fund to at least $400,000 by 2015
10. Through a comprehensive five-year plan, develop programs to increase alumni volunteer activity and involvement. Develop a plan by July 7, 2005, that includes:
11. 1. Measurable ways to change the APO culture from campus-based to lifelong involvement
    2. Strategies for actively engaging at least 300 alumni who are community or civic leaders
    3. Increasing the number of alumni volunteers by at least 100% by 2015
    4. Ensuring that at least 75% of all APO alumni have annual communications from the National Fraternity by 2015

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